4 Instagram Tips You Should Follow for Driving Traffic to Your Blog
Do you think you are a successful blogger? Are you successful in driving traffic to your blog?
It is not an easy thing for marketers and business persons to be on top of all the digital marketing plans. With this only way, you can make real sales.
With Instagram, a great social media platform, you can drive as many people as you need to your website. Over the years, the Instagram channel has grown so much.
Since 2017, Instagram has about 700 million active users and considered one of the most used social media tools all over the globe. Do you know only 71% of businesses are using this channel?
The number of followers depends on the channel as this action reflects on finding a product or service. Here, you will see four major tricks that one must apply in order to grab the attention of people to the blog by using the Instagram platform.
Augment Your Brand Identity
Why don’t you strengthen your brand with Instagram? Did you ever think about it?
If not, then start thinking about it and make an advertising campaign that can stand out from more than hundreds of campaigns on IG. Try giving something special and useful to the followers and make sure to connect with their emotions. Try answering their needs, and you will definitely have a long, long list of followers and happy customers.
4 tips to get traffic on instagram 02
For instance, a colorful clay set of Playdoh is a great example. The brand is strongly contributed to goals and objectives. It aims to have a campaign that shows the potential uses of their product to the followers.
Use Business Relevant Hashtags
In terms of hashtag usage, Instagram and Twitter are similar. With hashtags, you can simply boost the reach as it is a highly great tool. Your post on Instagram gets prominent with hashtags, and your post gets visible to even those who are not following you. So, if you are not using hashtags till now, you are surely missing out on a chance to become an icon on Instagram.
Well, you can find lots of popular hashtags to be used with each post with a well-known hashtag generator. However, you need to confirm the relevancy of hashtags with your niche. Using hashtags can generate more real traffic, but using irrelevant hashtags can also degrade your post. So, be careful.
It does not matter for what purpose you are using the hashtags; whether it is to boost the traffic or augment the likes, you can simply attract the targeted audience to get targeted leads.
For instance, if your blog is related to the makeup experts, here are a few relevant examples of the hashtags:
#makeuplove
#makeuptime
#makeover
4 tips to get traffic on instagram
Support the Right Way
Do you think your marketing needs are right in all sorts of tracks? The right promotion is needed in marketing, and at the right time, you should attack the right targeted audience. By working together with influencers, you can help grow the Instagram profile. We call them influencers because they highly influence the society they are living in.
With influencer marketing, you can simply promote brand awareness no matter what type of business you have. With contest or by holding the real events, you can promote your account quickly.
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4 tips to get traffic on instagram
To your targeted audience, you need to make these activities quick, simple, easy, and relatable. Try brainstorming to find some amazing ideas. Plan some Selfie contest or something that deals with posting an image of you and your loved one.
Instagram is helpful to endorse offers, special events, discounts, and other promos. Promotion is a vital key to marketing. And don’t feel anxious to try paid ads on Instagram. You may have to pay a little, but the returns are just awesome.
Add the Clickable Link in Bio
You might be having really jaw-dropping and wow factor content, but the point here is to pay attention to that one link you add in the bio. The only place on Instagram in the bio part is the one and only point where you get to add a link to your blog.
Once you optimize the link, you will surely let the visitors to any page you want. It might be your landing page where you have all the special offers and deals. That page can be your cornerstone content as well. So make sure that you interlink this URL wisely so that you will know whether your traffic driving plan is effective or not.
Wrapping Up
The majority of users love Instagram, and it includes both business persons and common people. With this great channel, you can promote brands, get real followers, and promote the relationship with customers together with rising site traffic.
Eventually, each one of them directs to a higher rate of conversion and a boost in sales. Definitely, you don’t want to lose the competition, so it is the right time for you to support the marketing plan via several Instagram campaigns and actions. Don’t waste time and start now.
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Serial Entrepreneur - International Business Planning and Development Consultant - Speaker - Trainer - Author - Blogger - Network Marketing professional.
- 2020 Doctor of Business Administration (DBA) in View.
- 2020 SMEDAN Certified Business Development Service Provider in Conjunction with EDC, PAU.
- 2020 Alumni, Special Executive Master's Programe (SEMP) in Business Administration, Metropolitan School of Business and Management, United Kingdom UK (MSBM).
- 2020 Mentor, Teach For Nigeria
- 2018-2019 SME Business Trainer and Coaching Advisor at GIZ (Deutsche Gesellschaft für Internationale Zusammenarbeit) GERMAN CORPORATION for SME Loop.
- 2018 Executive Director/ Project Manager, Dayo Adetiloye Empowerment and Development Initiative
- 2018 YALI RLC Online Cohort 9
- 2017 Fellow, Inspire Africa Train-the-Trainer Entrepreneurship programme sponsored by US Consulate Lagos and the Dickey Center, U.S.A.
- 2016 Fellow, Tony Elumelu Foundation Entrepreneurship Programme
- 2016 CEO, Dayo Adetiloye Business Hub
- 2015 Top 50 Innovative Entrepreneurs, BET5 by Diamond Bank and EDC, PAU.
- 2013 Masters Of Business Administration (MBA) OAU, Ile Ife.
- 2010 B Agriculture (Soil Science) OAU, Ile Ife.
He is an alumnus of Enterprise Development Centre (EDC) of the Lagos Business School (LBS), Pan-Atlantic University (PAU). And Obafemi Awolowo University (OAU) Ile-Ife, Nigeria.
Through his training, mentoring, speaking and coaching programmes, he has empowered many young people over the years to start and grow their own business, build wealth, create multiple streams of income and achieve financial independence.
- He is a Certified Trainer in Design Thinking by the U.S Consulate, Lagos and the inspire Africa Entrepreneurship Institute.
- Consulted for more than 5000 MSMEs in the last 8 years in various industry including Agro-processing, Consulting, Training and Education, Financial services, Waste Management, Renewable Energy, Oil and Gas, Construction, Real Estate, FMCG, Digital Marketing, Personal Branding etc.
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