5 Simple Tricks to Get 50 Paying Customers for Your Business Every Month
Why do businesses exist? To meet customers needs, add value and make profits, right? Yes, businesses thrive by ensuring that the aforementioned objectives are taken into consideration, but none of those can be achieved without the customers whom the products and services are meant for, and not just customers but paying customers.
It’s not enough to have a pool of contacts and prospective customers, you need to understand the techniques and principles of how to turn these contacts and prospective customers, into paying customers, for your business to survive and make strides.
Are you an Entrepreneur or a business owner, finding it difficult to get customers? Here are 5 simple tricks to get at least 50 paying customers for your business every month.
- Create Catchy Graphics
It’s provoking, when businesses with great potentials, quality products and services, fail to pull the right number of customers, due to the kind of graphics they use in promoting their businesses. Statistics have proven that people often define and rate the quality of the products or services rendered by a business, based on its graphics, how attractive the flyers are, the billboards, promotional contents etc. And this also applies to those prospective customers you intend to turn to paying customers.
You may need to recruit a new graphics designer, a professional one at that, who would have the skill and the experience to present your business and brand in simple and catchy designs that can attract more customers, boost sales and thereby increase your revenue.
It is more profitable to have a specific graphics designer that works for you, because in promoting your brand and expanding your customer base, consistency is required, most importantly when it comes to designs.
- Social Media Marketing
We are in a digital age, and you need to know how to use the digital resources available to your advantage. Social media platforms are one of the easiest and most productive ways to promote and advertise your business. The reason for this is not farfetched, a larger chunk of your prospective customers spends most of their time on social media, this implies that social media gives you a larger audience and provides you a higher chance of getting more paying customers.
Social media platforms such as Facebook, Twitter, Instagram etc. provide business and brand owners with the opportunity of promoting their businesses and brands on these platforms, to reach are larger audience and get more engagements. This can be done in terms of Facebook, Twitter and Instagram ads, where you pay a certain amount of money, depending on the number of audiences you intend to reach, and you get your business or brand in front of a teeming internet users across the globe.
The advantage of this over television or radio advertisement is the fact that the rates are subsidized and the reach is wider. Aside that, you get to build your own platform, while promoting your business. For instance, you get more followers and more posts engagements when you advertise on the earlier mentioned platforms.
Another way of getting more paying customers, is to keep your contacts and prospective customers updated on the latest developments in your business, this is where e-mail marketing comes to play. If you are interested in pulling customers that would be patronizing you frequently, you also need to start reaching out to them (existing and prospective customers) consistently, even when they are not buying. And one of the easiest ways of doing that is through sending of e-mails.
When your contacts are well acquainted with what you do, based on the fact that they are getting information from you frequently, whenever they need any of your products or services, they wouldn’t second-guess.
It’s not enough to just send e-mails, you need to ensure that your e-mails are specialized (easily identified), brief and concise, you don’t want to bore your contacts with the mails being sent, remember if they get bored or irritated by your content or communication style, they may opt out of receiving e-mails from you.
Read Also: 25 Ways to Brand Your Business
- Offer Discounts
Everyone loves discounts, even when you don’t offer it, they would ask for it. People don’t always want to pay the exact asking price, and you need to use that to your advantage, to get more paying customers.
Discounts can come in several ways, you can do the percentage off, maybe for first 20 or 30 people, depending on how much you can afford that won’t affect your revenue and profitability projections. You can also do the festive or holiday bonuses, especially during such periods. Another way, that most businesses are now using is the referral bonuses.
Referral bonuses could help you get new customers, when you give your existing customers discounts, based on the number of new customers that they bring. So, instead of advertising yourself, your existing customers do the work for you, thereby expanding your customer base.
A very good example of giving discounts that has shaped the business world lately is that of TOMS shoes, when you buy one of TOMS shoes, the company donates another shoe, thereby giving their customers that feeling of making the world a better place whenever they patronize them. This, of course, spiked their revenue. I am not implying that you use this same technique, I am just trying to paint a picture of how offering discounts could help you get more paying customers.
- Work on Your Product and Service Quality
In addition to promoting and advertising your businesses to get new customers, you also need to work on improving your product and service quality to keep these customers, and also for them to bring in more customers. Your contacts also have contacts that they are connected to, and it is the quality of your products and services that would determine if they would come back, or put word out there to their own contacts for you.
For a business owner interested in getting customers every month, this is an aspect that you can’t afford to shrug-off, if your products or services are not up to par, your customers would definitely not come back, and you may lose them to your competitors completely.
Apply these tricks to your business, and watch your revenue stream grow!
Meanwhile, you can contact us on 081 0563 6015, 080 7635 9735, 08113205312 or send email to firstname.lastname@example.org if you need any help or assistance concerning getting your business online. We can help you with whatever digital stride you are thinking of taking, whenever it is. You probably are thinking of building a website that’s sales-driven, set up your email marketing campaigns, or run online adverts that pulls in the kind of traffic that makes your revenue and profit to skyrocket, whatever and whenever it is, you can count on us,
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