Catfish Business Plan in Nigeria


Catfish Business Plan in Nigeria

This sample Catfish Business Plan In Nigeria can be used for Grant Applications, Bank Loans, Proposal writing, Business Concept Notes, Competitions, etc. Catfish Business Plan is a lucrative business that needs a lot of strategic Planning to start and a business coach like Dayo Adetiloye to help you start the Implementation.

Business Description of Catfish Business Plan in Nigeria

Business: Catfish                                 

Industry: Catfish (Catfish Business plan in Nigeria)

Patilad catfish is a new catfish farm involved in producing and selling different catfish sizes at affordable rates. Our farm is located in Lagos State, Nigeria. We are registered under the Corporate Affairs Commission (CAC).

Our catfish are carefully taken care of, feed adequately, water changed periodically, and in a neat environment. Our catfish are handled by professionals who ensure the farm is kept clean and highly hygienic. Our products are well cared for primarily in their own best way and well preserved.

We package and sell our catfish to wholesalers, retailers, and individuals for healthy and local consumptions. To carry out practical farm work, we have hired some professionals in catfish to train other staff to fit in and work excellently.

The Nigerian fish industry as of 2013 was estimated at ₦80 billion (N600 million) and comprises approximately 165 million fish, which produced 290,000 MT of catfish meat in 2013 only. Nigeria’s catfish production is the largest in Africa (Egypt is the next largest at 540,000 MT of catfish).

The demand for food is widely increasing, and opportunities for production are available in the industry. In contributing our quota to the country’s food production, Patilad catfish was established and, above all, to make a profit. We have in place strategies and plans to help us practice the best in the business, such as employing competent and hardworking staff, abiding by the laws of the catfish Industry and associations in Nigeria, and emphasizing a customer-centric service where the customer’s needs are always the priority.

We will provide jobs for youths in the community, and roles include manager, farmworkers, cashier, marketers, drivers, etc. The creation of jobs will reduce joblessness and also increase the standard of living.

Our customers may choose to walk in and buy whatever they want or order online, and we deliver to their various homes.


The benefits of our products and services are

  • The provision of high-quality catfish
  • Different sizes of catfish at affordable prices
  • Prompt delivery services
  • Fair and lowest possible prices


Objective for Catfish Business Plan in Nigeria

The objectives for the first three years of operation include:

  • To provide healthy catfish at affordable rates.
  • To create a service-based company whose goal is to exceed customer’s expectations.
  • To reduce operating cost
  • To increase revenue by 30% in the second year

Our Goal for the Catfish Business Plan in Nigeria

To be a prosperous Catfish in Lagos state Nigeria and its environs by providing excellent sales services and products.

Vision for the Catfish Business Plan in Nigeria

To provide a one-stop location for accessing high-quality, reasonably priced, and convenient catfish while offering products at reasonable prices.

Mission for the Catfish Business Plan in Nigeria                        

Patilad catfish’s mission is to provide the best and top-notch catfish by wholesaling and retailing. We want to build a catfish business that can favorably compete with other Catfish brands in Nigeria.


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Catfish Business Plan in Nigeria

Management Team of the Catfish Business Plan in Nigeria

Adetunji Akanbi: He is highly knowledgeable in the Catfish business. He has over seven years of experience in the industry. He is a graduate of Kwara State University. He will be in charge of day to day activities of the business.

Mr. Dayo Adetiloye – (B. Agric., MBA, and PMP): He has over 15 years of experience in business management, business start-up dynamics, financial management of business, and overall business growth and development. He is an alumnus of Enterprise Development Centre (EDC) of the Lagos Business School (LBS), Pan African University (PAU). He is our business development strategist and a strategic partner.

Faith Maduka: She is in charge of sales, marketing, and distribution. She finished at the University of Ibadan. She has over five years of experience in marketing.

We brought to the business:

  • Academic skill and practical experience in the catfish business.
  • Ability to provide reasonably priced, convenient for every household
  • Capacity to consistently deliver, meet and exceed customer’s expectations.
  • Good knowledge of the market
  • Our staff brings operational, marketing, and promotional skills to the business.

Management experience gained for the Catfish Business Plan in Nigeria

With over 15 years of experience in the catfish business and numerous exposure to both the scientific and practical aspects of the Catfish business, I’ve been able to master the technical requirements, financial management, staff recruitment, and organization skills, among other things necessary to give the excellent firm commendation from our clients.

My managerial skills have also helped put together a workforce for over 5 years, which will also help me coordinate the teamwork in most aspects of the company.

I am the CEO of the company overseeing the day-to-day activities of the business.

Materials and Machine for Catfish Business Plan in Nigeria

Pond, Protective Nets, Fish Feed, Pumps and Pipes, Aeration Devices, Seine Reels, Generator, Fish graders, water pumps and filters, Adequate cleaning supplies (brushes, mops, vacuums, disinfectant, and so on).


People buy from us because of the following reasons:

  • The provision of high-quality catfish
  • Superior and personalized customer’s attention
  • Our highly trained, courteous, and professional farmers
  • Reasonable prices and discount offers

Our three significant competitive advantages are:

  1. The provision of high-quality catfish
  2. Superior and personalized customer’s attention
  3. Reasonable prices and discount offers

For the remaining part of this business plan, including the detailed financial analysis, call any of our business plan consultants on 08105636015 or 08076359735 or send me an email at .


We help institutions and organizations write concepts, implement Business plans, and train on business Plan writing in Nigeria.
We can help you write a detailed, strong, and winning business Plan for any use.
Call any of our business plan consultants on 08105636015, 08076359735, or send me an email at: .


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As a leading business development service provider in Nigeria, Dayo Adetiloye Business Hub has been recognized and certified by Small and Medium Enterprise Development Agency of Nigeria (SMEDAN) in Conjunction with Enterprise Development Centre (EDC), Pan-Atlantic University (PAU) of the Lagos Business School (LBS).

Our solutions are designed for MSMEs and are supported by deep insight into various industries and extensive experience acquired from over the years by supporting our clients as partners in their business transformation.

Through our services and business activities, we help individuals/entrepreneurs transform their business ideas into a business venture, and support existing business to scale or expand their operation. We also connect startups and MSMEs with opportunities and resources for their business growth.

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Mission Statement:
– Provide bespoke management and business planning consultancy
– To connect MSMEs with opportunities and resources for their business startup, growth and expansion through trainings, seminars, coaching, consulting, mentoring, and Angel investing.
– To inspire, empower and champion entrepreneurship in the global online community.

Business Goals and Objective

– Engender national prosperity by contributing to the creation of at least 100 new businesses every year
– Become a go-to brand for outstanding business development services for MSMEs
– Strategic partnership with local and international organization to empower start-ups
– Continuous innovation to serve our clients better

Core Values:
Opportunity Maximization
Personal Development (Capacity Building)
Excellent Customer Satisfaction

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