DIGITAL MARKETING AGENCY BUSINESS PLAN IN NIGERIA
This sample digital marketing agency business plan in Nigeria can be used for government and non – government business grant applications, for bank loan applications, for writing business proposals, in writing business concept notes, for business grant competitions, other competitions, and so on. The digital marketing agency business plan in Nigeria is a highly lucrative business idea, with huge prospects for revenue generation; given the right planning strategy in place. You will need the backing and mentorship of a professional business consultant in Nigeria like Dayo Adetiloye to help you with the planning and execution of the business plan.
BUSINESS DESCRIPTION OF THE DIGITAL MARKETING AGENCY BUSINESS PLAN IN NIGERIA
Business: DIGITAL MARKETING AGENCY
Patilad Advertising Agency Inc. is a Lagos based and world class advertising agency that will be located in Ikorodu. We have been able to secure a standard and well – positioned office facility in a central business district in Ikorodu. We are a digital advertising agency that is set to compete in the highly competitive advertising agencies in Nigeria.
Patilad Advertising Agency Inc. will offer robust digital advertising services to both corporate organizations and individuals. Our core services will revolve around creating advertising campaigns and place the advertisements in digital media platforms and social media platforms like Facebook, Twitter, email marketing, Instagram and so on. At PATILAD Advertising Agency Inc. our clients best interest will always come first, and everything you do will be guided by our values and professional ethics. We will ensure that we hold ourselves accountable to the highest standards by meeting our clients’ business needs precisely and completely.
Our workers are going to be selected from a pool of talented and highly creative digital marketing experts in and around Lagos.
We will make sure that we take all the members of our workforce through the required trainings that will position them to meet the expectation of the company and to compete with leading advertising agencies in the country.
The Benefits of our Products and Services are;
– Availability of top notch digital marketing advertising services
– Employment opportunities for a lot of people
– Special periodic training for our team members
– Fair and best possible prices
OUR PRODUCTS AND SERVICES
Patilad Advertising Agency, Inc. was established with the aim of maximizing profits in the advertising agency industry. We want to compete favourably with leading digital marketing advertising agencies in Nigeria and of course throughout the globe, which is why we have put in place a competent team that will ensure that we meet and even surpass our customers expectations.
Our products and services are listed below:
- Advertising services
- Creative services
- Digital marketing
- Public relations services
- Media planning, buying and representation
- Creating advertising campaigns
- Other related media and advertising advisory and consulting services
KEYS TO SUCCESS
The following keys to success will be observed for the digital marketing agency business plan in Nigeria:
- Top quality digital marketing services
- Building trust with clients
- Having a good location in a commercially dense region
- Modern solution and technology
- Highly skilled and creative team
- Consistent power supply
OBJECTIVES OF THE DIGITAL MARKETING AGENCY BUSINESS PLAN IN NIGERIA
The following are the objectives of the digital marketing agency business plan in Nigeria;
– To build a well – structured advertising agency that can compete in the highly competitive advertising agencies in Nigeria
– To maintain professional and technical knowledge by attending educational workshops; reviewing professional publications, establishing personal networks, benchmarking state – of – the – art practices, participating in professional societies
– To provide services whose primary goal is to exceed the expectations of our customers
– To achieve net profit in our year one, increasing in year two, by containing costs and meeting sales targets
– To establish our brand throughout the country
GOALS FOR THE DIGITAL MARKETING AGENCY BUSINESS PLAN IN NIGERIA
The goals for the digital marketing agency business plan in Nigeria are as follows:
- To launch a hundred new advert campaign every year
- To open branches in the Federal Capital Territory and in Rivers States of Nigeria
- To be among the first five digital marketing agencies in Nigeria
VISION FOR THE DIGITAL MARKETING AGENCY BUSINESS PLAN IN NIGERIA
Our vision for the digital marketing agency business plan in Nigeria is; To establish a standard and world-class advertising agency whose services and brand will not only be accepted in Nigeria but also in other parts of the world.
MISSION FOR THE DIGITAL MARKETING AGENCY BUSINESS PLAN IN NIGERIA
Our mission is to provide professional and highly creative result oriented advertising services and other related advisory and consulting services that will assist businesses, individuals and non profit organizations in promoting their brand and reach out to a wide range of potential customers all over the globe. We want to build an advertising agency that can favourably compete with other leading brands in the advertising agencies industry.
MANAGEMENT TEAM OF THE DIGITAL MARKETING AGENCY BUSINESS PLAN IN NIGERIA
The management team of the digital marketing agency business plan in Nigeria is made up of the following people;
MARTINS ADESOLA: He is the founder and owner of PATILAD Advertising Agency Inc. He graduated from The University of California, Berkeley with a Bachelor of Arts in mass communication and has over thirty years experience which is revolves around branding and advertising, market researching, sales, web designing, digital marketing, graphic designing and business management.
DAYO ADETILOYE: ( B.AGRIC, MBA, and PMP). He has over fifteen years of experience in business management, financial management of business and overall business growth and development. He is an alumnus of the Enterprise Development Centre (EDC), of the Lagos Business School (LBS), Pan African University (PAU). He is our business development strategist and a strategic partner of the company.
We brought to the business;
– Educational skill and practical experience in the digital marketing industry
– The capacity to consistently provide quality service
– Quality advert campaigns and a good understanding of the market trend
– Our staff bring operational, promotional, educational, technical and analytical skills to the business
Read Also: Advertising Business Plan in Nigeria
MANAGEMENT EXPERIENCE GAINED FOR THE DIGITAL MARKETING AGENCY BUSINESS PLAN IN NIGERIA
With over thirty years of extensive experience in the digital marketing agency business and with numerous exposure to both the business and practical aspects of services, I have been able to master the technical requirements, financial management, staff recruitments and organizational skills required to give us a good commendation from our clients. My managerial skills has also helped me to put together a workforce for over four years and to coordinate the teamwork in most aspects of the company. I am the CEO of the company and I will be overseeing the day to day activities of the company
MATERIALS AND EQUIPMENTS REQUIRED FOR THE DIGITAL MARKETING AGENCY BUSINESS PLAN IN NIGERIA
The materials and equipments required for the digital marketing agency business plan in Nigeria are listed below:
Office space, office equipments, clerical materials and tools, electric power generator set, CAC registration, software, company vehicle and so on.
COMPETITOR ANALYSIS FOR THE DIGITAL MARKETING AGENCY BUSINESS PLAN IN NIGERIA
We receive a lot of clients due to the following reasons;
- We are result driven and able to meet set targets
- We deliver quality services and on time
- Our use of modern solution and technology
- Prompt service delivery
- Excellent customer care services
- Fair and best possible prices
Our three main competitive advantages are;
- Our use of modern solution and technology
- Prompt service delivery
- Excellent customer care services.
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