Frozen sweet-potatoes Chips (French Fries) Production Business Plan in Nigeria
Frozen sweet-potatoes Chips (French Fries) Production Business Plan in Nigeria
This sample Frozen sweet-potatoes Chips (French Fries) production business plan in Nigeria can be used for Grant Applications, Bank Loans, Proposal writing, Business Concept Notes, Competitions, etc. Frozen sweet-potatoes Chips (French Fries) production business is a lucrative business that needs a lot of strategic Planning to start and a business coach like Dayo Adetiloye to help you start the Implementation.
BUSINESS DESCRIPTION OF FROZEN SWEET-POTATOES CHIPS (FRENCH FRIES) PRODUCTION BUSINESS PLAN IN NIGERIA
Business: FROZEN SWEET-POTATOES CHIPS (FRENCH FRIES) PRODUCTION
Industry: Food Processing Industry {Frozen sweet-potatoes Chips (French Fries) Production Business plan in Nigeria}
PATILADWONDER is a Frozen sweet-potatoes Chips (French Fries) production company based in Kaduna – Kaduna State, Nigeria. We are registered as a limited liability company owned by Dayo Adetiloye, Pelumi Agunbiade, and other investors under the Nigerian Corporate Affairs Commission (CAC). We have also been able to secure all necessary permits and documents from all concerned departments across all levels.
Nigeria has as a country has over the years not been able to fully utilize its large sweet-potato tuber population to compete on a global scale in the processed sweet-potato industry, which has resulted in so much waste. The main causes are a lack of affordable processing equipment and a lack of understanding of the modernized sweet-potato processing method. To this end, we established PATILADWONDER Frozen sweet-potatoes Chips Production Company to help alleviate this issue.
We ensure that our Frozen sweet-potatoes Chips continue to be the best by holding ourselves accountable to the highest standards with regard to our product.
We are committed to sustainability as a company and we actively contribute to the development of our host community. We are equally committed to meeting our customer’s needs precisely and completely. As such, we hold ourselves accountable to the highest standards.
At PATILADWONDER, we have in place CRM software that will let us manage a one-on-one relationship with each of direct customer no matter how big our company base may get.
Market Potential
The demand for the product has been growing over the years, marked by growing demand for fast food products. French fries constitute an essential element in the restaurant’s menus, as French fries are highly demanded by clients. Restaurants and hotels constitute around 85% of the total market consumption. It is estimated that the national demand for Frozen sweet-potatoes Chips is in excess of 250,000 tons per annum.
Frozen sweet-potatoes Chips (French Fries) Production Business Plan in Nigeria
Products and Service
PATILADWONDER is a world-class commercial Frozen sweet-potatoes Chips (French Fries) production company that is committed to producing the best products for end users. We are involved in the production of Frozen sweet-potatoes Chips (French Fries) and the wholesale distribution of the same across Nigeria.
The benefits of our products and services are;
- Reduction of waste
- Available all year round
- Bring simplicity and consistency
- Provision of quality products
- Excellent customer care services.
- Lowest possible prices.
- Effective and easily accessible sales channel
Business Objectives for Frozen sweet-potatoes Chips (French Fries) Production
- To initiate a good relationship with bulk purchasers and buyers so as to increase our reach
- To launch five new distribution outlets in the fourth year.
- To make enough profit to generate a fair return for our investors and ensure continuity in the production of quality products.
Our Mission
- To exceed customer expectations in every sense by producing quality products in a sustainable way.
- To ensure a friendly and creative work environment, which respects diversity and promote the productivity of our team.
- Ensuring customer satisfaction so that more than 60 percent of our customer base are a return customer
Our Vision
Our Vision is to build a massive Frozen sweet-potatoes Chips (French Fries) production facility that will provide the people of Nigeria with quality and healthy Frozen sweet-potatoes Chips and to be able to export our Frozen sweet-potatoes Chips (French Fries) to other African countries.
Management Team of the Frozen sweet-potatoes Chips (French Fries) Production Business
Pelumi Agunbiade: She has over nine years of experience business and has over the years assisted in growing several business having worked for some leading brands in Nigeria. She has a B.Sc. in Business Administration from the University of Lagos (UNILAG). She is an alumnus of Enterprise Development Centre (EDC) of the Lagos Business School (LBS).
Mr. Dayo Adetiloye – (B. Agric., MBA, and PMP): He has over 15 years of experience in business management, business start-up dynamics, financial management of business, and overall business growth and development. He is an alumnus of Enterprise Development Centre (EDC) of the Lagos Business School (LBS), Pan African University (PAU). He is our business development strategist and a strategic partner.
Our Business Structure
Knowing fully well the kind of Frozen sweet-potatoes Chips (French Fries) production business we intend building and our hopes to grow big in order to compete favorably with leading commercial Frozen sweet-potatoes Chips (French Fries) producers in Nigeria and beyond. We are aware of the importance of building a solid business structure that can support the kind of world class business we want to own. This is why we have perfected plans to get it right from the very beginning by employing competent employees to form a formidable team in our company.
As such, we hired qualified and competent hands to occupy the following positions;
- Production Plant Manager
- Accountants/Cashiers
- Human Resources Manager
- Customer Service Executives
- Social Media Manager
- Sales and Marketing Officer
- Truck Drivers
- Plant Casual Workers
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Our Competitive Advantage for Frozen sweet-potatoes Chips (French Fries) Production Business in Nigeria
As a standard Frozen sweet-potatoes Chips (French Fries) production company, we are prepared to compete favorably with other Frozen sweet-potatoes Chips (French Fries) manufacturing companies in Nigeria and beyond.
Some of our competitive advantages includes;
- Our location
- Our distribution networks
- The vast experience of our management team as well as that of our board who are highly knowledgeable in growing a business from the scratch
- Our excellent customer service culture
- Proper care and development opportunities for our employee
Frozen sweet-potatoes Chips (French Fries) Production Business Plan in Nigeria
SWOT Analysis
Knowing fully well that with a proper SWOT analysis we will be able to position our business to maximize our strength, leverage the opportunities that will be available to us, mitigate our weaknesses, and be well-equipped to confront our threats. We conducted research and came up with the following results
STRENGTH:
- Our location gives us easy access to raw materials
- Availability of cheap labor
- Indebt knowledge of market trends
- Our business structure and distribution network.
- Availability of the right equipment to meet the massive demand for Frozen sweet-potatoes Chips (French Fries).
- Our excellent customer service culture will definitely count as a strong strength
WEAKNESS:
- As a start-up, one major weakness is the fact that we are a new Frozen sweet-potatoes Chips (French Fries) production company and we don’t have market credibility yet.
- We don’t have the financial capacity to compete with multi-million dollars industry players yet
OPPORTUNITIES:
- The fact that we are going to be operating our Frozen sweet-potatoes Chips (French Fries) production company in one of the largest commercial areas in Kaduna provides us with unlimited opportunities to sell to a large number of people.
- They are very few players in the industry at the moment
- There is a growing awareness and need for hygienically well packaged ready to use food products by the growing middle class in Nigeria thereby prompting a shift in the demand-supply equilibrium in favor of Frozen sweet-potatoes Chips producers
- The raw material (sweet potato) is also readily available. The production technology is simple and the equipments are locally fabricated.
THREAT:
- Strict regulations on production by a government body such as NAFDAC
- There is a threat of other more established companies starting this line of business thus leading to stiff competition
- One of the major threats that we are likely going to face is the economic downturn which has affected the purchasing/spending power.
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Business Goals and Objective
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Excellent Customer Satisfaction
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