This Sample Big Data and Analytics business Plan in Nigeria Can be used for Grant Applications, Bank Loans, Proposal Writing, Business Concept notes, Competitions, etc. Big Data and Analytics Business Plan is a lucrative business that needs a lot of strategic Planning to start and a business coach like Dayo Adetiloye to help you start the implementation.





PATILAD GROUP is an information and communication technology company, duly incorporated and existing under the laws of the federal republic of Nigeria, PATILAD head office is located in Abuja, Nigeria. We develop and deploy data mining and analytics software and services to clients in various sectors of the economy.

Data Mining is the process of extracting patterns of information from large data sets to inform company data-driven decisions.

The information mining and investigation industry is comprised of associations that methodically accumulate, record, organize and present pertinent information to discover abnormalities, examples, and connections inside enormous informational collections to foresee results. With the guide of the right information, an association can utilize an expansive scope of procedures to expand income, cut expenses, further develop client connections, and decrease hazards among others.

The convenience of information mining has expanded lately. The new blast in enormous scope high-goal information empowers directors to ask and answer inquiries concerning organizations and buyers at an unheard-of level. So, Entrepreneurs are confronted with information about organizations and customers that are becoming quicker than it can be used.


Problems Statement:

  1. Data Overload and Inefficiency:
    • The surge in large-scale, high-resolution data poses a challenge as organizations struggle to efficiently process and utilize the vast amounts of information available, leading to potential inefficiencies in decision-making processes.
  2. Limited Data-Driven Decision-Making:
    • Many organizations in various sectors lack the capabilities to harness the full potential of data mining and analytics, resulting in missed opportunities for informed decision-making and optimization of business processes.
  3. Data Security Concerns:
    • With the increasing reliance on data, there is a growing concern about the security and privacy of sensitive information, raising the need for robust measures to safeguard data integrity and protect against unauthorized access.
  4. Skill Gap in Data Analytics:
    • The evolving landscape of data mining requires specialized skills that are often scarce in the workforce, hindering organizations from fully leveraging the benefits of advanced analytics to extract meaningful insights from their data.

Solutions Statement:

  1. Advanced Data Processing Technologies:
    • Implementing cutting-edge data processing technologies to efficiently handle large datasets, ensuring faster and more accurate extraction of patterns and insights, thereby addressing challenges associated with data overload.
  2. Comprehensive Data Analytics Training:
    • Providing comprehensive training programs for organizations to equip their teams with the necessary skills in data mining and analytics, fostering a culture of data-driven decision-making and maximizing the value derived from available data.
  3. Robust Data Security Measures:
    • Implementing state-of-the-art data security protocols and encryption technologies to safeguard sensitive information, ensuring compliance with data protection regulations and instilling confidence in clients regarding the security of their data.
  4. Collaboration and Consultation Services:
    • Facilitating collaboration between data experts and client organizations to bridge the skill gap, offering consultation services to help integrate data mining solutions seamlessly into existing processes, and providing ongoing support for effective implementation.

By addressing these problems through technological innovation, skill development, enhanced security measures, and collaborative approaches, PATILAD GROUP aims to position itself as a leader in delivering comprehensive and effective data mining and analytics solutions to clients across diverse sectors in Nigeria.


Benefits of our Products and Services

  • Reduce time in data analysis and management
  • Increase revenue for data-dependent businesses
  • Information aggregation from different sources, including the Internet, web-based media stages, web-based shopping locales, organization data sets, outsider sources.
  • Constant estimating and observing of business and market.
  • Distinguish pivotal focuses stowed away inside enormous datasets to impact business choices.
  • Instantly relieve hazards by advancing complex choices for unanticipated occasions and expected dangers.
  • Distinguish issues in frameworks and business measures progressively.
  • Open the genuine capability of information-driven promoting.
  • Delve in client information to make customized items, administrations, offers, limits, and so forth
  • Work with rapid conveyance of items/benefits that meet and surpass customer assumptions.
  • Expand income streams to help organization benefits and ROI.
  • React to client solicitations, complaints, and questions continuously.
  • Cultivate the advancement of new business systems, items, and administrations.

Products And Services Of Big Data And Analytics Business Plan In Nigeria

  • Predictive analytics software,
  • Statistical analysis software
  • Data mining software

Services – consulting startups and fast-growth companies to help them find anomalies, patterns, and correlations within large data sets to predict marketing outcomes and customer behavior and buying patterns to help them boost sales and put their best foot forward in the market by cutting costs, improve revenue.

Objectives Of Big Data And Analytics Business Plan In Nigeria

  • Understand the Industry – Use our Minimum viable product to test our business model assumptions and customer buying patterns, market trends, and gaps.
  • Conduct Market Research and Feasibility Studies to determine Demographics and Psychographics
  • Decide Which Niche to Concentrate On – or diversify customer base
  • Identify Major Competitors in the Industry
  • Hire high productivity Employees for your Technical and Manpower Needs

Core Value Of Big Data And Analytics Business Plan In Nigeria

  • Quality Products- PATILAD is in the business of producing the highest quality products. This is our number one priority and our greatest strength.
  • Profits- We must remain profitable to sustain the company in this rapidly changing industry; with our software products
  • Growth- growth, and momentum are essential values we integrate into customer service delivery
  • Management
  • People and performance
  • Customer Satisfaction- we are fulfilling a customer demand that others in this field have not been able to meet.


Business Model For Big Data And Analytics Business Plan In Nigeria

As a service-based company in the information and communications technology industry, our software will be offered to our clients at a premium one-time charge, users can download our software and use limited features for a trial period.

Vision For Big Data And Analytics Business Plan In Nigeria

To transform data mining to intelligence gathering.

 Mission Of Big Data And Analytics Business Plan In Nigeria

To empower our customers with the most robust analytics tools to enable compete favorably in today’s market.


Read Also: Manufacturing and Infrastructure Business Plan in Nigeria


Swot Analysis Of Big Data And Analytics Business Plan In Nigeria

STRENGTHS- Getting competent talent on our team has always been a major focus for us, at Stack we have a strong and competent technical and Marketing team with deep sector knowledge in the development and deployment of data mining and analytics software applications

WEAKNESS- As a new start-up and player in the industry our only weakness is the immediate ability to compete for market share with the already existing big data analytics companies

OPPORTUNITIES- A lot of companies are beginning to understand all the benefits of data analytics and for them to compete favorably in today’s market they must adopt new technologies that can aid processes hence there is an existing huge market opportunity to be catered for.

THREATS- Most of the threats we anticipate as a Big Data and Analytics provider include government policy and regulation, and economic crises that reduce the purchasing power of our customers

Management Team And Experience Gained For Big Data And Analytics Business Plan In Nigeria

 Our founders and top-level management team is highly experienced and qualified, the key members of the management team, their backgrounds, past experiences, and responsibilities are as follows

Daniel Balmun- A full-stack software engineer with over 6 years of demonstrated working experience in technology industries and fast-growth start-up markets, as he serial founder who has succeeded at other technology companies, he will serve as the product design and engineering lead on the erstwhile team.

Dayo Adetiloye- (B. Agric, MBA, PMP) has over 15 years of experience in business management, business start-up dynamics, financial management of the business, and overall business growth and development. He is an alumnus of the enterprise development centre (EDC) of the Lagos business school (LBS) pan African university PAU). So, he is our business development strategist and a strategic partner

Lilian Mfon- Lilian is the head of our marketing team. Most of our marketing strategies are online-based and she is the best personnel for the job she has a well-established digital marketer with proficiency in content management social media marketing, search engine optimization, and marketing.



 We Brought To The Business

  • Practical start-up sector expertise
  • Deep technology knowledge
  • Professional business acumen

Customer Segments And Target Market For Big Data And Analytics Business Plan In Nigeria

 Our target demographic covers a large spectrum of customers, Big Data and Analytics are a niche area in information technology that meets the needs of a large number of industries egg

  • Banking and securities
  • Healthcare
  • Education
  • Government agencies
  • Retail and wholesale
  • Insurance companies
  • Customer support and relations

Marketing And Sales Strategy Of Big Data And Analytics Business Plan In Nigeria

The adoption of effective branding methods to help achieve brand recognition and positioning, as a provider of Big Data and Analytics products and services will require implementing strategies such as: 

  • Introduce our data mining and analytics company to potential clients by identifying their data analysis needs and reaching out to them with our solution through email marketing and letters
  • Paid advertising
  • Create different specialized and personalized plans and programs for all types of customers and budgets
  • Engage affiliate marketing approach.
  • Encourage word-of-mouth marketing from loyal and satisfied clients.

Competitor Analysis For Big Data And Analytics Business Plans In Nigeria

 Big Data and Analytics technology has been replicated across various industries.  With a lot of technology companies building proprietary software’s for 3rd party use in Customer relationship management, Advertising and Marketing management, etc. some of our direct competitors include

  • Weevil company
  • Pebibits Convenience
  • Factual analytics
  • etc.

Major Competitive Advantage For Big Data And Analytics Business Plan In Nigeria

  • Cost Reduction:

    • PATILAD GROUP’s major competitive advantage lies in its ability to provide cost-effective big data and analytics solutions. By optimizing processes and utilizing efficient technologies, the company aims to offer competitive pricing. This will enable clients in Nigeria to access advanced data analytics without incurring prohibitive costs. This cost-conscious approach positions PATILAD GROUP as an attractive option for businesses seeking value in their data-driven endeavors.
  • Cutting-Edge Technology:

    • PATILAD GROUP distinguishes itself by leveraging state-of-the-art technologies in the field of big data and analytics. Through continuous investment in cutting-edge tools and methodologies, the company ensures that its clients have access to the latest advancements, enabling them to derive meaningful insights from their data. This commitment to technological innovation positions PATILAD GROUP as a leader in providing sophisticated and up-to-date solutions in the Nigerian market.
  • Excellent Customer Support:

    • Another significant competitive advantage is PATILAD GROUP’s commitment to ‘excellent customer support’. As a result of recognizing the importance of guiding clients through the complexities of data analytics, the company provides responsive and knowledgeable customer support services. This ensures that clients receive assistance in implementing and optimizing their analytics solutions, fostering a positive and collaborative relationship. The emphasis on customer support enhances the overall client experience. As a result, setting PATILAD GROUP apart in the competitive landscape of big data and analytics services in Nigeria.


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Dayo Adetiloye Business Hub is a grassroot business development service provider with a 6 year of track record of excellent service delivery for local and international clients.

As a leading business development service provider in Nigeria, Dayo Adetiloye Business Hub has been recognized and certified by Small and Medium Enterprise Development Agency of Nigeria (SMEDAN) in Conjunction with Enterprise Development Centre (EDC), Pan-Atlantic University (PAU) of the Lagos Business School (LBS).

Our solutions are designed for MSMEs and are supported by deep insight into various industries and extensive experience acquired from over the years by supporting our clients as partners in their business transformation.

Through our services and business activities, we help individuals/entrepreneurs transform their business ideas into a business venture, and support existing business to scale or expand their operation. We also connect startups and MSMEs with opportunities and resources for their business growth.

We have Consulted for more than 5000 MSMEs in the last 6 years in various industry including Agro-processing, Consulting, Training and Education, Financial Services, Waste Management, Renewable Energy, Oil and Gas, Construction, Real Estate, FMCG, Digital Marketing, Personal Branding etc.

Our Vision:
To become the leading grassroot business Hub that provides Business
Development Services in the global online community

Mission Statement:
– Provide bespoke management and business planning consultancy
– To connect MSMEs with opportunities and resources for their business startup, growth and expansion through trainings, seminars, coaching, consulting, mentoring, and Angel investing.
– To inspire, empower and champion entrepreneurship in the global online community.

Business Goals and Objective

– Engender national prosperity by contributing to the creation of at least 100 new businesses every year
– Become a go-to brand for outstanding business development services for MSMEs
– Strategic partnership with local and international organization to empower start-ups
– Continuous innovation to serve our clients better

Core Values:
Opportunity Maximization
Personal Development (Capacity Building)
Excellent Customer Satisfaction

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