Coconut Candies Production Business Plan in Nigeria
This sample Coconut Candies Production can be used for Grant Applications, Bank Loans, Proposal writing, Business Concept Note, Competitions, etc. Coconut Candies Production Business Plan is a lucrative business that needs a lot of strategic Planning to start and a business coach like Dayo Adetiloye to help you create the Implementation.
BUSINESS DESCRIPTION OF COCONUT CANDIES PRODUCTION
Business: COCONUT CANDIES PRODUCTION
Patilad Coconut Candies is a Coconut candy production company that will be based in Ogun state, Nigeria. We have been able to secure a suitable facility where we intend to launch our first factory. We are registered under the Corporate Affairs Commission (CAC) of Nigeria.
We are a snack-producing start-up that intends to produce quality, yet affordable and hearty snack with coconut as our primary raw material
No doubt the demand for coconut candy and other related snacks is not going to drop any time soon, which is why we have put plans in place to continue to explore the available market around our target market area. We have been able to create a wide range of distribution channels so as to ensure easy access for our clients and potential clients.
It is difficult to find people around who don’t patronize candy stores snacks these days and in view of that, Our target audience are; School Children, Households, Bachelors and Spinsters, Business People, Sports Men and Women, and Tourists
Our products and services
Patilad Coconut Candies is well positioned in the candy and snack industry in Nigeria to maximize profits. Our intention of starting is to make available quality, affordable and healthy coconut candy to our clients and we will do all that is permitted by the law in Nigeria to achieve our aim.
Keys to Success
The keys to success for the Coconut Candies Production business include:
- Quality and healthy products.
- Strategic and convenient distribution location
- Creative targeted marketing strategy
- Excellent and reliable customer service
- Efficient equipment and machineries
- Well-cultured and competent staff
Objective for Coconut Candies Production
- To attain 20 percent market share by the end of the first year
- To always exceed our customer’s expectations with our excellent customer service.
- To maximize profit by creating value
Goal for the Coconut Candies Production
Our goal is to consistently improve productivity and service more customers’ demands in the best and most suitable way.
Vision for the Coconut Candies Production
Our vision is to become the number one choice in the whole of Nigeria and be among the leading snack company in Nigeria by 2025.
Mission for the Coconut Candies Production
Our mission is to develop a successful and highly profitable coconut candy business in Nigeria that will grow from our location to service the whole country exceeding our client’s expectations.
Management Team of the Coconut Candies Production
Ajayi Philip – He is a graduate of hotel and hospitality management from Obafemi Awolowo University. He is a trained chef with over ten (10) years of experience in the business. He is the general manager of the firm, saddled with the responsibility of supervising and monitoring the production process and different units of the firm.
Mr Dayo Adetiloye – (B. Agric., MBA, and PMP): He has over 15 years’ experience in business management, business start-up dynamics, financial management of business, and overall business growth and development. He is an alumnus of Enterprise Development Centre (EDC) of the Lagos Business School (LBS), Pan African University (PAU). He is our business development strategist and a strategic partner.
We brought to the business:
- Educational skills and practical experience in the Coconut Candies Production business.
- Capacity to consistently provide outstanding service.
- Quality processed product and a good understanding of the market trend.
- Our staff brings operational, marketing, and promotional skills to the business.
Our Business Structure
We understand that the success of any business lies in the foundation on which it is built; as such; we are ready to do all that it takes to build our coconut candy business on the needed foundation.
It is our desire to build a business that will favorably compete with another leading brand in the industry. In view of that, we have decided to hire qualified and competent hands to occupy the following positions;
- Chief Executive Officer (Owner)
- Human Resources and Admin Manager
- Coconut candy Markers
- Store Manager
- Customer Services Executive
- Accountants / Cashiers
- Truck driver
SWOT Analysis for our Coconut Candies Production Business in Nigeria
- Strategic location
- Vast experience of our management team
- Competent staff
- Unique customer service
- Our business model
- Lack of adequate capital for publicity and early sustenance of the business.
- Not yet a reputable brand as compared to the already existing firms in the industry
- Large market: The fact that we are going to be operating our coconut candy production close to Lagos which is one of the busiest states in Nigeria provides us with unlimited opportunities to sell our candies to a large number of people.
- Growing industry: there is a high demand for healthy ready-to-eat and packaged snacks in the country today.
- Unfavorable government policy and regulation
- Economic downturn
- The emergence of a new coconut candy factory in our regions
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