Amazon is one of the best online marketplace is one of the most widely used marketing channels for online retailers especially to sell, but a lot of people do not know how to sell on amazon. The Amazon marketplace forum does not link buyers to the manufacturer’s site, all transactions are usually done on Amazon.com
A popular option to selling with Amazon is selling on Amazon; you can either sell TO Amazon or sell ON AMAZON. More than half of total sales on Amazon comes from third party sales.
Amazon is the largest online retailer in the world; with this kind of platform in place, you can have the products you sell listed for sale on Amazon. Your products can then be displayed to millions of customers in return for a fee you’ll be charged by Amazon.
So, what are the benefits of selling on Amazon?
The following are the benefits of selling on Amazon;
- Brand reputation
- Customer loyalty
- Free shipping service
- Wider reach
- Larger market
Now, let’s walk through the basics of HOW TO SELL ON AMAZON for starters.
The first step to selling on Amazon is to set up your own Amazon seller account. You can do this by logging on to sellercentral.amazon.com then click on the register now button. After clicking the “register now” link, you will go through a process of setting up your Amazon account. The entire process takes just about a few minutes. From this point, you can now have access to the Amazon seller App. This App will provide you with the information that you need to see if an item is worth buying for resell.
What do you want to sell?
The next step in the process is deciding what items to sell. There are many ways to source profitable products to sell on Amazon. You could decide to sell the products you make or reselling wholesale goods. But many sellers reach beyond traditional means and source for products in a variety of creative ways.
Create your product listing on Amazon
After you’ve determined and sourced for your products, you need to start listing your products on Amazon. Usually, there are two ways to go about this; you can add your items to existing product listing or create a new product listing for an item. The former is however much more easier to do; adding items to existing listings is how most new sellers get started on Amazon.
Now let’s take a look at how to add your products to an existing listing
- Adding your products to an existing listing
A quick Amazon shopping search will show you if other sellers are already selling your product on Amazon. Manually adding your products to an existing listing is not hard to do, as you can easily get it done on your seller central dashboard. Simply search for the product you want to sell on using the product name, if it’s already for sale on Amazon, you will see existing products listing in the next screen. Then, on the screen, click on “sell yours” and add your item information like; the price and quantity available, by filling in a few fields on the next screen. Required fields have an asterisk (*), others are optional.
When you’re done, click on SAVE and FINISH. You are now ready to start selling; with a live listing on Amazon.
Keep the following in mind when you add products to existing Amazon listings;
- Pick the best listing. Always look out for the top ranked listings with the best information, images and product reviews
- Monitor and match pricing profitably. Anytime you add your products to an existing listing on Amazon, there’s bound to be competition for sales. In such instances, utilize tools like the Amazon Repricer from BQool, to monitor and match your competitors’ prices. The Repricer automatically tracks your prices and competing offers 24/7; such that when a competitor changes their pricing, the Repricer will automatically adjust yours based on the parameters you set in place to keep your listing competitive and in the buy box. To ensure that your automated pricing is profitable, the Amazon Repricer also tracks your products’ Amazon seller fees, wholesale prices and shipping and FBA fees, and then figures all these costs into your profit margin. This data let’s you make informed decisions on your current pricing, and also helps you research and spot new profitable products to sell on Amazon. To see how a Repricer works, you can try BQool’s Repricer for a 14-day free trial, after that; it costs just $25 per month to manage pricing for up to 1000 listings.
- Creating a new product listing
You can create a completely new product listing for items which aren’t already on sale on Amazon. This one takes more time than adding products to an existing listing. Nonetheless, you can still create a high quality listing that sells by using your own keyword research, tool jungle scout, product images and detailed product description
Also Read: Proprenuer Network Marketing
If you want to sell on Amazon from outside the US this is what you will need:
- A credit card that can be charged internationally. Visa or MasterCard are the most common ones
- A local bank in your country that supports what is known as ACH; Automated clearing house, which means that your bank can receive electronic transfer payments from Amazon.
- Your home address
- Local phone number with your country’s prefix; for Nigeria that would be +234
How to create an FBA ( fulfilled by Amazon) shipping plan
With fulfilment by Amazon, you ship your products to Amazon and they stock, pack and ship your products on your behalf. This will cost you FBA fees on top your Amazon seller fees; but it also comes with many perks.
The use of FBA sets your products higher than the competition, and not to mention absorbing the logistics involved in packing and shipping deliveries.
Step 1 On your seller central dashboard, click on edit inventory and click “change to fulfilled by Amazon”.
Step 2 Click on ” convert only “, then refresh the page, as the fulfilled by Amazon page comes up, click on “print item labels”
Step 3 Click Edit and then “Send/ replenish inventory”. Select case-packed products, what this means is that you will be sending all your products together in one big box. But if you are sending a range of multiple products in one box, then you should select ‘ individual products ‘.
Step 4 Fill out the Amazon Hazmat review form. Here, you will tell Amazon how many units per case you will be sending to their warehouse and then how many cases you’re sending them. You will be required to download the exemption for filling, to verify that your product is not hazardous. Click ‘no’ throughout the entire sheet, then save on your desktop. You can then upload the document and hit continue
Step 5 Fill out the dimensions of your product and preparation information. If you don’t know, then ask your supplier, they’ll be more than willing to help. Then fill out the units per case and the number of cases you’re sending. After this, click on continue.
By creating your shipping plan, Amazon automatically decides which warehouse your products are going to. They will provide you the address so that you can either send your products yourself or give the address to a freight forwarder so that they can send it to the FBA warehouses.
Step 6 Next, click Work on Shipment to select how you’re going to ship your products to Amazon.
Once you send your products into Amazon, you will get a tracking number from the shipping company. For example; if you sent 14 boxes then you should get 14 tracking numbers. You will then place the tracking numbers on your Amazon seller dashboard.
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Manage your inventory on Amazon
Managing inventory accurately is key to your success on Amazon. This is because Amazon will lower your ratings for not shipping an order for an item that is on your listings. So to keep your Amazon seller ratings high; yoy will need to keep your inventory updated regularly.
Note that; Amazon will automatically reduce your inventory count as your Amazon items sell.
You get to manually adjust your inventory levels on your seller central dashboard inventory screen. This shouldn’t be too time consuming if you’re selling just a few items on Amazon. All you need do is adjust available units of your inventory on your dashboard.
Amazon has provided an amazingly accessible platform for all kinds of sellers; from individuals selling a few items to more established businesses selling thousands of products everyday. There are so many ways you can sell on Amazon. Be profit conscious when selling on Amazon, you must be able to deal with ‘figures’ from your seller fees to cost of goods to managing inventory and shipping orders. Have a clear understanding of all costs involved in selling on Amazon, in so doing; it will help you to balance efficiencies and to maximize your net profits. And also find ways to expand.
Are you looking onto on How To Sell On Amazon ? I hope this article helpful?
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Davieshubs wow this s a great article, it finally teaches me on how to sell on amazon successfully without any qualms and objections, Thank you sir and I’d be glad to start selling stuff now from Davieshubs
Thanks for this info, I had a seller account before so I just logged in and it asks for my business info, unfortunately Nigeria is not listed in the list of countries, is this supposed to be so?
Thanks for your great info God bless you sir. I just watch a video online that said Nigeriano cannot sell on amazon is there a solution to this